This is an exciting opportunity to join a well renowned Global brand in a flexible and highly visible role that supports the delivery of strategic public relations and communications outcomes. As Public Relations & Market Insights Coordinator, you’ll work closely with the Product Public Relations Manager to support external communications, media relations, product launches, and events — all while helping to shape the public profile of one of Australia’s most recognised automotive brands.
With three major vehicle launches scheduled in the next 18 months, this is a high-energy, hands-on support role ideal for a motivated and conscientious communicator who is looking to accelerate their career in the automotive and Public space.
Key Responsibilities:
Public Relations & Media Coordination
... - Draft and distribute media releases, press kits, and corporate announcements across national media
- Coordinate logistics for media drive programs and launch events, including venues, travel, and media support
- Maintain and update media databases and key journalist relationships
- Monitor and report on brand media coverage and public sentiment
- Support the creation of LinkedIn and corporate social media content in line with brand voice
- Coordinate supplier contributions to Public relations materials including photography and videography
Product Launch & Event Support
- Assist in the planning and execution of three national vehicle launches over the next 18 months
- Work cross-functionally with Product Strategy and Marketing teams to ensure consistent launch messaging
- Support event logistics, including communications with suppliers, venues, dealers and national media
- Compile and manage launch materials, run sheets, and promotional content
Fleet & Vehicle Logistics
- Manage brand’s national media evaluation fleet, ensuring optimal scheduling and high-quality presentation
- Coordinate bookings, servicing, and logistics for press vehicles
- Oversee insurance claims and repairs for the media fleet vehicles
- Track fleet utilisation and provide monthly reporting
Market Insights & Analysis
- Gather, interpret and report on customer feedback, competitor activity, and market data
- Prepare insights reports to support Product Strategy Managers
- Maintain a pulse on emerging trends and support brand’s strategic direction with relevant analysis
Administrative & Budget Management
- Provide admin and financial support across Public relations and Product Strategy functions
- Process purchase orders, invoices and SAP entries for marketing and Public relations expenses
- Track G&A and marketing budgets and ensure records are maintained accurately
- Liaise with suppliers and service providers for delivery of communications and Public relations outcomes
At Randstad, we are passionate about providing equal employment opportunities and embracing diversity to the benefit of all. We actively encourage applications from any background.
