sales function market & salary intelligence report.

The Randstad Sales Market and Salary Intelligence Report provides a comprehensive overview of Australia’s B2B sales sector in 2025. The report covers key sales roles including business development, account management, customer success, and sales leadership, offering critical insights into salary benchmarks, workforce trends, and hiring conditions across all states.

As competition intensifies and customers become more informed, sales professionals are expected to act as strategic advisors, using data and digital tools to engage earlier and influence buying decisions.

To attract and retain high-performing talent, organisations must align their sales recruitment and remuneration strategies with market expectations. These insights support business leaders, hiring managers, and sales professionals in navigating an evolving and fast-paced sales environment with confidence.