Randstad is proud to partner with a prominent Victorian Government organisation to recruit a Social Media Specialist.
- Rate: $55 - $65/hr + super (based on experience)
- Location: Docklands, Melbourne (Hybrid)
- Contract: 3 months (strong potential to extend)
About the Role
In this role, you will manage the day-to-day execution and governance of the organisation's social channels. You will drive organic publishing, execute end-to-end paid campaigns in Meta Ads Manager, and ensure all content aligns with brand guidelines and public sector reputational standards.
Key Responsibilities
... - Campaign Execution: Execute paid social media campaigns end-to-end in Meta Ads Manager (including setup, scheduling, in-flight optimisation, and performance reporting).
- Content Management: Schedule, publish, and manage organic content across social media channels using enterprise tools, keeping the content calendar up to date.
- Governance & Quality Control: Act as a quality gatekeeper for all social content, triaging internal requests, and ensuring absolute consistency in brand, messaging, and compliance.
- Stakeholder Engagement: Provide guidance to internal business groups, project leads, and community teams regarding channel strategy, tone of voice, and messaging for complex or sensitive issues.
Key Selection Criteria
- Advanced Meta Ads Manager Experience: Proven hands-on experience managing paid social campaigns end-to-end, including campaign setup, optimization, and performance reporting.
- Enterprise Tool Proficiency: Demonstrated experience using social media publishing and monitoring tools (e.g.,Sprout Social, Hootsuite) for high-volume content scheduling.
- Reputation & Governance Savvy: Experience working within strict brand, tone of voice, and governance frameworks, with a sharp eye for detail and an understanding of reputational risk in public-facing channels.
- Stakeholder Management: Outstanding ability to liaise with campaign leads, project teams, and internal clients to refine and adapt content for social platforms.
- Fast-Paced Delivery: Proven capability to manage competing priorities and high-volume scheduling under tight deadlines.
Requirements
- Tertiary qualification in Marketing, Communications, or equivalent experience.
How to Apply
Click "APPLY NOW" to submit your resume.
Only successful applicants will be contacted
At Randstad, we are passionate about providing equal employment opportunities and embracing diversity to the benefit of all. We actively encourage applications from any background.
