marketing specialist

A globally renowned, premium home appliance brand with a long-standing history of human-centered design, innovation, and craftsmanship. Operating in over 50 countries, they design thoughtful, high-end products across cooking, refrigeration, and laundry that transform daily life. Driven by curiosity and a commitment to quality, our culture is highly collaborative, open, and agile. Your new company prides themselves on creating exceptionally functional, beautiful products and maintaining strong, value-driven partnerships across their global retail footprint.

Role Purpose

Seeking an energetic, commercially minded Trade Marketing Specialist for an initial 2-month contract with a high likelihood of extension or conversion to permanent opportunities.

In this role, you will act as the crucial bridge between our internal Marketing and Sales teams, driving our brand presence and co-op marketing strategies across major B2B retail channels. You will own the execution of impactful retail campaigns, in-store visual merchandising, and promotional strategies across leading national consumer electronics and appliance retailers (e.g., Harvey Norman, JB Hi-Fi, The Good Guys, etc.).

Key Responsibilities

• Retail Campaign Execution: Plan, execute, and evaluate co-op marketing campaigns and promotional activities with key retail partners to maximise ROI and brand visibility.
• B2B Partner Management: Collaborate closely with Key Account Managers and retail buying groups (such as Harvey Norman, JB Hi-Fi, and independent buying groups) to align on promotional calendars and in-store execution.
• Point-of-Sale (POS) & Merchandising: Oversee the end-to-end design, production, and rollout of high-quality POS materials, display stands, and digital retail assets to ensure premium brand representation.
• Product Launches: Drive trade-level go-to-market strategies for new product launches, ensuring retail staff are equipped with the necessary promotional assets and training support.
• Budget & Agency Oversight: Manage project-based trade marketing budgets and collaborate effectively with external creative, print, and activation agencies.
• Performance Analysis: Monitor channel performance, measure campaign outcomes, and deliver actionable insights to continuously optimise future trade marketing initiatives.

About You

• Experience: 2–4+ years of proven experience in a Trade Marketing, Channel Marketing, or Category Management role.
• Industry Focus: Demonstrated experience in B2B commercial setups, ideally within consumer electronics, home appliances, FMCG, or durable goods.
• Retailer Savvy: Proven track record of working with major national retail accounts (e.g., Harvey Norman, JB Hi-Fi) and navigating co-op marketing frameworks.
• Project Management: Strong organisational skills with the ability to manage multiple agency partners, tight deadlines, and changing retail environments seamlessly.
• Commercial Acumen: Analytical mindset with a good grasp of sales data, promotional ROI, and budget management.
• Communication: Excellent interpersonal skills with the confidence to build strong relationships across internal stakeholders and external retail partners.

Why Apply?

• Get Your Foot in the Door: While starting as a 2-month temp contract, this position comes with genuine prospects for extension or consideration for upcoming permanent roles within our expanding business.
• Flexible Work Culture: Enjoy the balance of a modern hybrid work arrangement.
• Premium Brand Portfolio: Work alongside a passionate team supporting a highly respected, market-leading product range.

At Randstad, we are passionate about providing equal employment opportunities and embracing diversity to the benefit of all. We actively encourage applications from any background.