trade marketing manager in Auckland

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job details

marketing & communications
job type
working hours
5 years
reference number
allyce mcanally, randstad
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job description

Our client is a market leader within the FMCG health space with a number of leading brands. They offer high quality products ranged in major pharmacy and grocery channels and are now seeking a highly experienced Trade Marketing Manager to develop category strategy further for the grocery channels.

About the role:

Reporting to the Sales and Marketing Manager, the Trade Marketing Manager will be required to commercialize the brand plans into a business strategy that can be used with our clients retail partners. This role will provide an important part in linking the sales and marketing departments to allow information and best practice processes to stream back and forth.

Key duties:

  • Build strategic Category Plans to deliver our client a competitive advantage to be seen as the ‘Thought Leaders’ in all categories that they operate within
  • Develop the Channel Plan for the business including core range, priority accounts, size of prize the way our client will execute: product, price, promotion, placement and persuasion
  • Set out the Category Plans in a calendar that communicates the strategy and plans for FY19
  • Ensure Shopper and Channel Marketing plays a significant role in the strategy for range reviews
  • Manage external relationships with all data touch points
  • Build the promotional strategy with the Account teams
  • Manage and optimize trade spend and provide clear monthly reporting
  • Assist the Key Account Manager’s with the management of the cycle plans for trade execution

About you:

  • Experience within the FMCG industry (essential)
  • Strong commercial acumen
  • Stakeholder management skills
  • Solid project management capabilities
  • 5+ years experience in a similar role

What’s on offer:

  • The opportunity to join an industry leading organisation
  • Competitive remuneration
  • A dynamic and supportive culture

This role can be based in Paengaroa or can be a remote position in Auckland. There will be occasional domestic travel and international to the Brisbane office. To be considered please hit ‘APPLY’ now or to learn more contact Allyce McAnally at

At Randstad, we are passionate about providing equal employment opportunities and embracing diversity to the benefit of all. We actively encourage applications from any background.


Trade marketing


Tertiary qualifications
5+ years experience in similar role
Experience with FMCG

educational requirements

Bachelor Degree