ecommerce channel manager (digital marketing) in Melbourne

This ASX listed consumer goods organisation is seeking an eCommerce Channel Manager to head up and manage the new ecommerce site.

About the organisation:

This organisation has iconic brand portfolios and is founded upon honest products that promote hygiene and health. The quality of their products is a testament to their ongoing commitment to their values, founded upon innovation, performance and a united team that propels their brand forward together.

About the role:

This role is tasked to lead, shape and manage a start-up e-commerce business using creative skills, new media and digital tools. Working closely with different teams to coordinate digital marketing, advertising, and promotional activities for the new ecommerce/online sales channel.

Key Responsibilities:

• Develop and build end to end, the new e-commerce sales channel for a range of brand portfolios
• Design digital media campaigns as well as coordinate the creation of digital content (e.g., website, blogs, press releases and podcasts) aligned with business goals
• Establish the web presence to boost brand awareness and maintain a strong online company voice through social media
• Facilitate systems that will provide reports to track the e-commerce channel performance against agreed targets
• Maintain and provide constructive insights when reporting key performance data, including customer feedback and supply key performance indicators.

Key Requirements:

• Proven work experience as a Digital marketing specialist, eCommerce Specialist/Manager or Digital/eCommerce Channel Marketing Specialist/Manager
• Hands on and up to date with latest Digital Marketing trends on social media i.e TikTok, Instagram, Influencer Marketing
• Solid knowledge of Photoshop, Final Cut Pro, Premiere Pro, Audacity or other media editing software
• Strong verbal and written communication skills
• Bachelor’s Degree in marketing, Digital media or relevant field

To apply for the role, click "Apply" and send your profile through. For more information, please contact Shrawani Shekhar at shrawani.shekhar@randstad.com.au. Kindly note that only suitable candidates will be contacted.

At Randstad, we are passionate about providing equal employment opportunities and embracing diversity to the benefit of all. We actively encourage applications from any background.