digital marketing and communications specialist in Sydney CBD

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job details

posted
location
sydney cbd, new south wales
specialism
marketing & communications
job type
temporary
working hours
Full-Time
salary
au$ 400 - au$ 440 per day
reference number
90M0363347_1538979734
contact
sarah robinson, randstad
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job description

Our client, a NSW Government Department are seeking a Digital Marketing and Communications Specialist to be a key contributor to their organisation's communications efforts, including their assessor training program. You will work closely with the Marketing and Communications and Training leads, supporting initiatives to improve how they reach and engage their audiences.

Key Accountabilities:

  • Website management –maintain the CMS (Drupal) website by regularly editing, publishing and updating pages on the site. Help project manage major updates to the website in collaboration with our developers
  • Digital marketing - take ownership of existing digital marketing activities and plan and execute all digital marketing tasks including writing for the website, managing the production of email campaigns via MailChimp and recommend new opportunities to engage subscribers and increase our stakeholder base. You will also be responsible for writing and moderating our LinkedIn and Twitter social media accounts
  • Measure and report on the performance of all digital marketing channels and campaigns and assess against goals
  • Digital analytics – use Google Analytics and other user experience platforms to maintain existing dashboards that help our business improve content and engagement against key metrics
  • Content management - coordinate design, production and distribution of offline marketing and communications materials including fact sheets, flyers or other promotional material. Assist with content development of e-learning and face to face training materials
  • Communications and engagement - assist in the design and execution of customer and market research to understand the performance of the brand and communications efforts
  • Develop and maintain collaborative relationships with internal and external stakeholders and customers. Consult with key stakeholders to understand requirements and determine strategies to deliver appropriate and high-quality solutions


Key Requirements:

  • A tertiary qualification in Marketing, Communications or related discipline and have at least 2+ years experience in digital marketing
  • Strong and versatile writing skills: you must be confident writing accurate, consistently error-free, original copy for digital audiences
  • Established skills in marketing automation
  • Experience in developing and implementing marketing strategies
  • Demonstrated ability providing exceptional customer service as well as establishing and maintaining professional relationships
  • Effective verbal communication across all organisation levels
  • Exceptional attention to detail
  • Ability to work autonomously, meet deadlines and handle multiple tasks concurrently
  • Proven management of a website and experience using a CMS (Drupal preferred)

Preferred:
• Experience creating content for training programs
• Experience using Articulate e-learning package
• Experience using Adobe Creative Suite
• Experience working with Google Analytics or a similar analytics platform
• Knowledge of the built environment and/or sustainability sector is preferred

If this role sounds like you apply now or call Sarah Robinson on 8298 3827.

At Randstad, we are passionate about providing equal employment opportunities and embracing diversity to the benefit of all. We actively encourage applications from any background.

skills

Website management, digital marketing, content management, digital analytics

qualification

A tertiary qualification in Marketing, Communications or related discipline and have at least 2+ years experience in digital marketing.

educational requirements

Bachelor Degree